Timberland bags recycled collection
Timberland and fashion recycling charity TRAID have collaborated on a project to supply customers with a range of bags made from 100% recycled denim, leather and reconditioned Timberland shirts and jackets.
The collaboration involves the design and production by the recycled TRAIDremade fashion label (Textile Recycling for Aid and International Development) of a collection of limited edition, handmade ‘eco bags’ exclusively for sale in Timberland stores.
According to Timberland, the new initiative is part of the company’s ongoing commitment to socially responsible retailing. Working closely with TRAID, the company already offers in store recycling points in its London stores and under the ‘Change Your Wardrobe, Change Their Lives’ scheme, it also offers customers 20% off new purchases when they recycle clothes they no longer need or want. TRAID then transform these clothes through their charity shops into funds to fight global poverty.
“Timberland is proud to partner TRAID, as both companies have similar goals of producing fashionable and functional products whilst maintaining a strong social conscience and positive community interaction,” said head of Timberland Marketing UK Jo Fisher.
“It’s incredibly exciting to have created this collection of TRAIDremade bags for Timberland,” added head of TRAIDremade Paula Kirkwood. “We’ve reincarnated old jackets, leathers, shirts and denims into must have bags that are fashionable, functional and ethical.”
bag from TRAIDremade
Tags: recycled clothing
